The Growth-Driven Design (GDD) method of growth-driven SEO services is a great way to shorten your website launch time, keep your site up-to-date and improve marketing and impact strategies through continuous data analysis. However, if you don’t have the right white-label SEO partner to support your GDD efforts, your team might become overwhelmed with a long wishlist of features, change requests and to-do items, while losing sight of the original goals of your site.
This article will help you navigate these challenges and unlock the benefits of scaling your SEO agency while minimizing risk to your clients’ sites. We’ll dive into the differences between growth and validated SEO and explore the key factors you need to consider before deciding which type of strategy is best for your business.
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GDD is an iterative process that focuses on three core stages: Strategy, Launch Pad and Continuous Improvement. During the Strategy phase, you choose a strategy for your site and build out the foundation. This includes establishing your target audience and identifying their needs, as well as researching your competitor’s websites to understand what is working and not working for them.
Growth SEO is a higher-risk strategy that involves creating content for terms you think will be popular in the future. This requires a significant amount of intuition and expertise, but can be an effective way to capture emerging trends before your competitors. It can also be a cost-effective approach for businesses with limited budgets that can’t afford expensive validated SEO tools.